EarthWeb Network Media Kit

The EarthWeb.com Network is comprised of media properties that attract a highly qualified audience of technology product and service buyers. They are affluent, educated and empowered by their organizations to invest in IT and Internet solutions. Here are some highlights:

• 85% are involved in purchasing IT-related products and services for their organizations
• 39% of our audience is comprised of IS/IT professionals
• 21% of our audience is comprised of application developers
• 20% of our audience is comprised of corporate managers
• The average annual revenue of the employers of internet.com users is $202 million
• The average household income of internet.com users is $73,000/year
• Nearly 77% of internet.com users have purchased a product or service online in the last 90 days.

A strategic advantage of having 6 segments and 25 Web sites is the precision with which we can target segments of the EarthWeb.com audience. We collect User Profiles for all of our sites at least once annually. Contact us to discuss strategies for most effectively reaching your potential customers within the Network.